Now, the General Election: HispanicLatinos, Assets to Victory

After their innumerable convention speeches, backslapping meetings and highly produced self-congratulatory videos in Charlotte and Tampa, the two political parties now confront the challenge of developing a strategy to attract and persuade Hispanic and Latinos to vote for either President Obama’s reelection or Mitt Romney’s candidacy.  The polls are testing sorely the conviction of political strategists that a growing number of HispanicLatinos are swing voters whose decisions presumably would make a real difference in the election.